Not Another Facebook Update!

When Face­book sud­denly changed to time­line, there was wide­spread con­tro­versy. Some liked the double-picture spread. Oth­ers were con­cerned that the change would make it far too easy for view­ers to access the early years of your Face­book his­tory. And who wants their mid­dle school pic­tures open to the public?

Now it’s not just Face­book that’s chang­ing. LinkedIn has also recently altered its for­mat to a new, more visu­ally stream­lined pro­file for­mat. But before we hem and haw over social media changes, let’s take a look at the details. This for­mat may just work to your advantage.

So what’s dif­fer­ent? First thing you’ll prob­a­bly notice is that your pic­ture is much big­ger. While the photo slot is still square-shaped, it will be all the more notice­able when view­ers land on your page. As always, make sure it’s pro­fes­sional! Addi­tion­ally, the lay­out of your infor­ma­tion will no longer appear like a print resume con­verted online. In fact, it will read visu­ally a bit like the Face­book “About” sec­tion. The logo of each com­pany you have worked for will appear next to its title.  Each cat­e­gory of the pro­file (i.e. “Expe­ri­ence,” “Edu­ca­tion,” or “Orga­ni­za­tions”) will be headed in dark, all-capped font. And next to each head­ing will appear its own logo.

Sec­ond, to the right of your pro­file you’ll see some­thing called “Pro­file Strength.” This is a mea­sure vis­i­ble only to you that will tell you how com­pet­i­tive your pro­file is on LinkedIn. While this mea­sure is mostly based on com­plete­ness of your pro­file, there’s another way you can strengthen your pro­file with another new LinkedIn feature.

Now, at the top of your pro­file any viewer can see your activ­ity feed—did you con­nect with a new per­son? Post a sta­tus? Update your photo? This feed is a good way to show your con­nec­tions, what you’re up to, and the more you come up in the news feed the bet­ter. Aim for adding some­thing to your pro­file about once a month.

Another key change is your new abil­ity to “fol­low” thought leaders—a sim­i­lar sys­tem to fol­low­ing on Twit­ter or sub­scrib­ing on Face­book. Take a moment to research the top thinkers in your field. This fea­ture will help keep you up-to-date and also help oth­ers learn a bit more about your inter­ests and aspirations.

My over­all impres­sion is opti­mistic. Because of the easy on the eyes lay­out, peo­ple who view your pro­file will bet­ter be able to remem­ber you. Sounds fair enough. See for your­self. For more infor­ma­tion on build­ing your best LinkedIn pro­file, visit Career Ser­vices social media page.

Career Services’ Facebook Offers Glimpse into History!

Just like every­one else in the world, Career Ser­vices had to switch to the new Face­book time­line for­mat last week. Career Ser­vices’ unveiled and intro­duced their new Face­book time­line with this sta­tus update:

Wel­come! We hope you like our new Time­line for­mat! An overview of the his­tory and evo­lu­tion of Career Ser­vices at Prince­ton Uni­ver­sity is avail­able on our time­line. A career func­tion was estab­lished in 1912 and the office has under­gone many trans­for­ma­tions over the past 100 years! (Yes, that’s right Career Ser­vices cel­e­brates its 100th Anniver­sary this year!!) We are adding the last two decades worth of his­tory over the next few days to bring us to present-day Career Ser­vices. “His­tory afi­ciona­dos” out there should enjoy this wealth of his­tor­i­cal information!

Career Ser­vices has had many trans­for­ma­tions over the years and the his­tor­i­cal infor­ma­tion in the time­line includes pho­tos as well as news arti­cles from each period. In order to see our Face­book page, first click here. (Don’t for­get to “like” the page so you can receive updates on events, news arti­cles, and expert career advice.) On the right hand side of the page, one should see a time­line. The time­line dates from “now” all the way back to when Career Ser­vices was “founded”. If you click on the “founded” link, you will be taken to a page that gives details about the center’s found­ing as well as shows you a pic­ture of Career Ser­vices’ first direc­tor, George Mac­Far­lane Galt, grad­u­ate of the Class of 1890! In 1912, Career Ser­vices was called the “Self Help Bureau” and was designed to assist stu­dents with finan­cial needs to find work dur­ing the aca­d­e­mic year, sum­mers, and post graduation.  

As you browse through the var­i­ous decades, it is so inter­est­ing to see the dif­fer­ent name changes, events, and hap­pen­ings of Career Ser­vices through­out the past cen­tury. For exam­ple, I was able to read a clip from a 1935 news­pa­per arti­cle in the Daily Prince­ton­ian enti­tled, “What Employ­ers Looked For in Grad­u­ates in 1935.” Who knew that arti­cles like this were being writ­ten in 1935? (I didn’t!) Another mile­stone that caught my inter­est was a 1976 Daily Prince­ton­ian arti­cle titled “Career Ser­vices Reduces Seniors’ Anx­i­ety” that dis­cussed how stu­dents who came to Career Ser­vices were less anx­ious about the chal­lenges of the job mar­ket and econ­omy because they were devel­op­ing a plan.  This is so sim­i­lar to stu­dents of today!

I really like this new fea­ture of the Career Ser­vices Face­book page. I hope other stu­dents take the time to browse through the his­tory of Career Ser­vices to under­stand how the cen­ter has changed in many aspects, but remained the same in one, which is to help stu­dents find their way in the career devel­op­ment process!

Why I Love the Princeton University Career Services Facebook Page

I can’t imag­ine the world with­out Face­book! In high school, I was an avid MySpace user, but by the time I arrived at col­lege, I had become a full blown Face­book addict.  Although I some­times find myself on the site when I should be doing other pro­duc­tive things, there is some­thing allur­ing about the site that keeps me on it.  Social media func­tions as a mech­a­nism for users to share infor­ma­tion with each other. As Facebook’s tech­nol­ogy becomes even more sophis­ti­cated, the ways that users can share infor­ma­tion and the type of infor­ma­tion that can be shared seems end­less. I wanted to get some quick facts about Face­book, so I went to their Sta­tis­tics page. Here are some cool facts that I found:

  • Face­book has more than 800 mil­lion active users
  • More than 50% of their active users log on to Face­book in any given day
  • There are more than 900 mil­lion objects that peo­ple inter­act with (pages, groups, events, and com­mu­nity pages)
  • The aver­age user is con­nected to 80 com­mu­nity pages, groups, events
  • On aver­age, more than 250 mil­lion pho­tos are uploaded per day
  • More than 350 mil­lion active users cur­rently access Face­book through their mobile devices

I find it extremely cool that Face­book con­nects so many users and that it serves as a forum for infor­ma­tion to be shared. So, you are prob­a­bly won­der­ing why do I love the Prince­ton Uni­ver­sity Career Ser­vices Face­book page? Here are some cool facts about our Face­book page:

  • Myth­bust­ing Mon­days – Every Mon­day the fan­page busts career-related myths. These myth-busting facts are nor­mally linked to inter­est­ing arti­cles or Career Cen­ter events that per­tain to the topic
  • Event Pho­tos – Career Ser­vices hosts numer­ous events each semes­ter. We love tak­ing pic­tures at these events to put up on our site. Stu­dents also like see­ing themselves.
  • Fun Career Cen­ter Sur­veys – Through­out the semes­ter, Career Ser­vices likes to get stu­dent feed­back on a lot of career cen­ter ini­tia­tives. Stu­dents even have a chance to win prizes!
  • Inter­est­ing Arti­cles – Every week, we try to post links to career-related arti­cles that will grab reader’s atten­tion. Recent posts that I’ve enjoyed read­ing have been “Why You Should Have a LinkedIn Pro­file,” “Get­ting Noticed, Get­ting Hired: Can­di­date Attrib­utes That Recruiters Seek,” and “The Art of Choos­ing the Right Social Media Pro­file Photo.” All of these arti­cles are share­able, so you can share them with oth­ers in your network.
  • Career Ser­vices Events – All of Career Ser­vices’ events are posted under the “events” tab on our page. Browsers can peruse this por­tion of the page to see what kind of events will be going on for the rest of the semester
  • 690+ “likes”- We have over 690 peo­ple who cur­rently “like” our page. We love that so many peo­ple are inter­ested in stay­ing con­nected with Career Ser­vices. It is also very cool that not only stu­dents like our page, but so many alumni and recruiters do as well. So, if you haven’t done so already, make sure to go to Face­book and like our page—you will be in very good company!

Whether you are at home, school, the office, or even on the go, you can stay con­nected to Career Ser­vices on Facebook—it is like a one-stop shop for every­thing related to Career Services.