Launch a web browser today, and the first site you visit is most likely either Facebook or Google. Facebook is the king of social network; Google is the king of search. Their dominance in respective fields approaches monopoly, and the fact that these two Internet giants share a core revenue stream, ads, means the tension between them is higher than ever. In this blog post, I will discuss this tension in more detail. This post will be split into two parts. This first part will include the history of this tension and Google’s strategy to win this battle. The second part will contain Facebook’s strategy and how this battle will affect consumers in the end.
Facebook vs. Google: the Battle for Web Supremacy (Part 1)
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