Did you notice in today’s New York Times, an announcement of the blog:
Green, Inc. : Energy, the Environment and the Bottom Line

“About Green Inc.
How will the pressures of climate change, limited fossil fuel resources and the mainstreaming of “green” consciousness reshape society? Follow the money. From renewable energy policy to carbon markets to dubious eco-advertising, our energy and environment reporters will track the high-stakes pursuit of a greener globe.”